With over a 12 years of combined expertise in data science, AI, analytics, and product management, Tobe is a recognized leader in the data and AI community. She holds a Bachelor’s and Master’s degree in Computer Science, as well as postgraduate qualifications in AI/ML from the University of Texas. Currently, I lead a team of data experts at Google’s YouTube Premium Growth Team, where she develops Data & AI solutions to strategically manage $100M+ in annual marketing investments to optimizes user acquisition from over 2 billion daily active YouTube users & drive profitable growth. I am an exceptional communicator, patient instructor, problem-solver, and strategic thinker.

Areas of Expertise for Mentorship, Training or Coaching

✔️ Marketing, Growth, Web and Product Analytics
✔️ Getting Started into Data analytics, Data Science or AI
✔️ Mock Data Science & Analytics Interview Preparation
✔️ Analytics Methods: EDA, Root-cause analysis, Trend Analysis, Correlation Analysis, Regression Analysis, Variance Analysis, User behavior Analysis
✔️ Data Science: Guidance on conducting extensive EDA on Python, Experimentation and ML
✔️ Marketing Measurements: MMM, Attribution model, Causal Inference, Incrementality
✔️ AI Techniques: Machine Learning, NLP, Deep learning applications, Gen AI and AI ethics.
✔️ Forecasting Techniques: Time series, Exponential Smoothing, Historical Forecasting, Trend Projection, Moving Average
✔️ Data-driven Growth Strategy, Data Storytelling, Creating Executive Analysis Reports & Dashboards, Data pipeline
✔️ SAAS or Subscription Business or Startup

💬 Are you ready to take your career to the next level? Looking to enter data or AI field, deepen your expertise, solve complex business problems, Ace interviews, or fast-track your career path in data & AI? Let's work together to unlock your full potential.

I will provide you the support and guidance you need to succeed in your career.

Speaks

English (Upper Advanced)